Higher Education

Promoting Your Institution - One Person at a Time

While a lot of colleges and universities look similar on the outside, each institution is unique. Likewise, no two prospective students are the same. That's why we are big supporters of producing compelling marketing campaigns that involve high amounts of personalization and relevance. We help colleges and universities communicate with individual people - not your typical shotgun-approach marketing! A personalized message integrated across multiple channels will increase the response rate from your target audiences.

Variable Viewbooks

Direct Connect University Our Variable Viewbooks are produced using the latest in variable-data technology. We drive prospective students to complete a pre-personalized interest page. Using our Direct-Connect ® platform, we generate real-time Virtual and Variable-Print Viewbooks, tailor-made with relevant content based on the person's specific education interests. You get live tracking data on each interested prospect, and engaging viewbook content delivered in print and digital formats.

See What We Do

Want to see an example of what we can do for your institution? Click on one of our case studies below to see how we help colleges and universities with student recruitment, engagement, and alumni development.