Off-Campus Meal Plan
Customer Acquisition Campaign
THE CASE:
OCMP needed to send brochures with campus-specific restaurant information to students at ten colleges and universities across the country. DD utilized Variable-Data Printing to produce the entire 80,000 piece campaign in one run with multiple versions.
THE RESULT:
A streamlined production run; lower cost-per-piece by printing all versions together; brochures delivered with highly relevant content for each individual member.
SERVICES:
Creative And Consulting,
Direct Mailing & Fulfillment,
Multi-Channel Marketing,
List Services,
Direct MySocial ®
